Cooper Smith

Class of 2012

Contact

When Cooper Smith went undrafted in the 2003 NBA Draft, he began searching for alternate career paths. After dabbling in a wide variety of majors at the University of Colorado, he eventually landed on creative advertising and was hooked. Even while he was finishing his degree, Cooper was logging serious hours in the interactive production department at Crispin Porter + Bogusky Miami and Boulder offices. Since graduating, he has spent the last few years at Wieden + Kennedy in Portland and Factory Design Labs in Denver. Now Cooper has elected to return to school to pursue his passion in interaction design and creative technology.

Cooper’s biggest passion in life is discovery. From music and movies to neighborhoods and cities, he relishes his initial interaction with something new. His favorite experience is stepping foot into a new Major League Baseball stadium and exploring what makes it unique from its companions, an act he’s completed 25 times (and counting). Cooper loves to document his discoveries and experiences through his photography and writing. Cooper is thrilled to make Brooklyn his new home base for his next big adventure.

Projects

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Small Steps

There is a constant stream of people coming and going from the SVA IxD department, yet the only method available for them to travel is via elevator, which is slow and often overcrowded. For the physical computing midterm, this group took a two step approach to addressing this concern. First, they petitioned various stakeholders within the building to get the stairs unlocked between the first floor, the sixth floor studio, and the eleventh floor classroom.

With this accomplished, they built a large pressure sensor to place at the stairwell door and track how many people were taking the stairs. They attempted to intercept people as they went to call the elevator by displaying the running total of people who had taken the stairs for collective impact. In the week that this project was up, over 200 people elected to take the stairs rather than the elevator.

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Chutes & Spheres is a game that integrates players’ physical movements with digitally generated objects to give them a fun and engaging way to pass time at the airport.

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Chutes & Spheres is a game that integrates players’ physical movements with digitally generated objects to give them a fun and engaging way to pass time at the airport.

Chutes & Spheres

Chutes & Spheres is a game that integrates players’ physical movements with digitally generated objects to give them a fun and engaging way to pass time at the airport.

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My goal was to help connect the wide range of fans to their shared role in the story of the Yankees, both at Yankee Stadium and after they've left.

Cooper Smith

Every Seat Tells a Story

Yankee Stadium sees a variety of fans, from first time visitors to the diehard Bleacher Creatures, each with their own motives and desires for attending a game. Moreover, attendance at games often feels like a singular experience, with little connection to previous games attended. My goal was to help connect the wide range of fans to their shared role in the story of the Yankees, both at Yankee Stadium and after they've left.

The first step was to create an in-stadium app that allowed the fans to check in to their seats & contribute cheers, photos, and other memories, transforming the baseball game into a social object, both past and present. The second aspect created an experience outside of the individual phone screens by utilizing the large public screens of the stadium to highlight loyal attendees, feature fan photos, and even transform fans into stadium-wide info-graphics.

The third portion of the project, featured here, examines the evolution of paper tickets to the screens of our cellular phones, and what that means to the ticket stub. A ticket to Yankee Stadium serves both a utilitarian purpose in allowing a fan access to the stadium, while simultaneously acting as a nostalgic artifact of previous games attended. Not only was I interested in preserving the ticket stub, but also, adding additional elements of utility and whimsy by customizing each ticket to the unique history of the individual fan.

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Roadie

Ah, the life of the traveling musician: new cities, new friends, new fans, the rush of the live show… the long hours driving, juggling venues, gear and gas money. Let's face it: it's not all glamour and groupies. Roadie is a service that helps you painlessly organize and manage your band and your tours, while also connecting you with the people who really matter: your fans, who are there to help you out. Use Roadie to plan your route, get your venue information, find food and fun in the neighborhoods you play in, and get in touch with friends to ask for a place to crash or to borrow gear. Tap into the the power of your fans to help you out with smaller stuff: printing your set lists, photographing your shows, putting up posters—anything you think they might be able to help you out with—then reward them with merchandise, passes, or Roadie Points.

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Recess is a community of play.

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Recess

For the past decade, we've seen the majority of our communication channels and social interactions migrate to the digital world. And while this shift has been instrumental in reconnecting us with friends and family across distant geographies, its often at the expense of face-to-face contact with our neighbors.

These tools for social networking can also be incredibly powerful in getting us offline and back into our communities. Recently, a new form of offline social networks have emerged to bring us together around common hobbies, the desire to share new skills, or even to simply to borrow a ladder from our neighbor. What's missing, however, is a means to go play.

Recess is a social platform to organize and discover participatory sports and fitness activities in your local community. Recess connects people around the sports that they love to play, and makes it easy to do so. Players can join their friends after work for a soccer game, discover weekend kickball games in the local park, or organize morning runs with their neighbors.

Let's go play.