Drive Smartly

Made by Min Seung Song

Drive Smartly is an application that tracks an automotive user's driving patterns and delivers the results in a meaningful way.

An average American drives 37 miles per day, 13,476 miles per year, and consumes 558 gallons of gas, costing $2,120 annually. According to the University of Michigan Transportation Research Institute, an average fuel economy of cars, SUVs, and light trucks in the U.S. runs 24.6 MPG. It was also confirmed by the U.S. Department of Energy.

In 2011, Jaguar announced an interesting story. Their XJ sedan travelled from New York to Los Angeles, California within 52.4 MPG. It’s got a diesel engine but doesn’t have hybrid or additional electric support. How did they do that? They said in the media that driving sensibly and observing the speed limit leaves to better fuel efficiency. It was also confirmed by the U. S. Department of Energy.

The Graduate Show 2013 - Min Seung Song, "Drive Smartly"

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