Entrepreneurial Design Final

Entrepreneurial Design with Bek Hodgson (2010), Zach Klein (2011)

Students in the Entrepreneurial Design presents product and service design solutions that aim to connect personal passions with socially conscious endeavors. Or, outline a minimum viable product in the form of a pitch deck. The goal is to turn an idea into core features necessary for launch and present a product in under 10 minutes.

• Clint Beharry, Evinn Quinn : ConnecTV

  

  ConnecTV is an iPad application designed for senior citizens to lead healthier and more social lives. Many seniors are accustomed to watching television, so ConnecTV leverages this platform as a way to socially network by interest, background and location. Seniors can control their TV, video chat with friends, and arrange to attend events in their area.

• Christopher Cannon : descender

  

  descender is a service that brings together typeface buyers and typeface foundries for mutual benefit. By harnessing the power of group discounted purchasing within a limited time frame, descender can help market new foundries and new typefaces to the widest possible audience. Designers benefit from buying fonts at discounted prices and discover great new typefaces & foundries and the type foundries benefit by having the potential to sell a much higher volume of fonts in a shorter time period. This service helps eliminate the problem of font piracy and hopes to replace the existing business model of font resellers.

  View presentation slides (PDF)

• JoJo Glick : Die Happy Valley

  

  Long working hours spell huge dips in energy levels. Die Happy Valley is here to help as an individualized office snacks delivery service. DHV creates personalized, pre-measured, single serving sized, all natural snack sacks. Die Happy Valley mobilizes healthier, more productive workers to conquer the day.

• Carmen Dukes, John Finley : Field Day

  Service: Product:

  An engaging in-school experience and corresponding e-book application for children that combines learning with physical activity and turns science concepts into tangible and relatable interactions through sports. Inspired by Stoked Mentoring.

• Erin Moore : Front Desk

  

  Now more than ever, hotels are searching for ways to differentiate themselves in a highly competitive marketplace. Yet, a guest’s experience of the hotel once they arrive is usually impersonal, inconsistent and divorced from current technologies and behaviors.
  Front Desk is a simple messaging system that gives guests a personalized way to interact with hotel services from their mobile devices. The app focuses on areas that guests care about most: concierge information, housekeeping and room service, and entertainment options.

  Because Front Desk is not tied to any of the participating hotels’ back end technology systems, guests are able to create a general profile of preferences that can be used at any hotel who is part of the “Front Desk Network.” A hotel that is part of this network would not only be able to differentiate itself, but also run a more lean and streamlined operation based on guest preferences.

  View presentation slides (PDF)

• Stephanie Aaron, Derek Chan : Good Move

  Good Move is both an iPhone application and a web service that transforms your transportation data into a series of incentives to motivate users to consider more environmental modes of travel. By creating a community of friendly competition around how you travel, users are encouraged to make lifestyle changes that benefit both them and the environment.

  Using your iPhone as a pedometer, Good Move can track how you travel and assess what effect its had on your health, your savings, and the environment. Although this acts as the primary motivator, users can also sync up their data on the website to see how they compare against others who are also using the service. The result is a community of people who can contribute to incremental, positive change.

• Kristin Graefe, Russ Maschmeyer : NGOpen

  NGOpen is a robust platform for creating simple, powerful information graphics that help people relate to your mission, your vision, and the world we live in.

  Users engage and explore the interactive data through charts, “what if” scenarios, and comparisons, helping to drive awareness. NGOpen provides organizational transparency by allowing visitors to connect with personnel in the field, as well as making budget and resource allocation detail clear and simple.

  The platform is supported by a back end system in which NGOs (big and small) can upload, share and manage their public data in order to maintain robust, interactive visualizations.

• Cooper Smith : Peanut Gallery

  

  At any sporting event, no two seats are created equal. Obstructed views, annoying fans, and the dreaded “alcohol free” section all threaten to ruin a fan’s experience of cheering on their favorite team.

  Peanut Gallery allows fans to simply snap a photo from their seat, tag it with metadata about section, row, and seat, and add a quick review. The result is a comprehensive database that arms sports fans with seat views and reviews from fellow spectators on tickets they’re about to purchase, no longer forcing them to rely on vague stadium maps or a scalper’s word of mouth.

  View presentation slides (PDF)