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GroundedPower, an energy efficiency startup involving Rob Faludi, acquired by Tendril

GroundedPower, a behavioral energy efficiency startup that includes SVA Interaction Design faculty member Rob Faludi, has just been acquired by venture capital-backed Tendril Inc. of Boulder, Colorado. Tendril is a leading energy management technology provider that supplies energy software, hardware, and services to both consumers and utility companies. GroundedPower’s interactive customer engagement system, including the innovative “Glance” ambient display is currently rolled out to 750 homes by eight different public power utilities and several energy management agencies.

Faludi will be continuing work with Tendril as the company incorporates GroundedPower customer engagement technologies into their energy management platforms. And we’re pleased to congratulate Rob, as he will become Tendril’s new Director of User Experience.

Simultaneous with the acquisition, Tendril announced that it raised a new round of $23 million in funding, bringing Tendril’s total funds raised to $73 million.

You can find more information over at Tendril’s website.

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