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The Crush Club TEST

Cultivating authentic connections
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Online dating has created a paradox in the dating world. With the ease of a swipe, you suddenly have access to more people than you could have ever dreamed of. Yet it has also inadvertently created problems like decision paralysis, unclear etiquette, and more work — making the experience disheartening, overwhelming, and frustrating. People spend more time searching and swiping rather than interacting and connecting with people.

The Crush Club is a dating experience that heightens the potential for authentic connections. Using the power of data science online and creating conversational spaces offline, it creates the right environment for people to experience authentic moments, helping them find the connection they are craving for.