Jodi Leo

Executive Director of User Experience, Critical Mass

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Bio

Jodi is a designer and champion of the arts. In 2000, she founded the Grange Open House for the Arts, aiming to give artists, designers and musicians an open space to build and sustain their practices. Since 2000, 14 artists have worked and flourished there with residencies resulting in 3 published books, 8 released recordings, 12 art exhibitions, several grants and successful creative ventures.

Currently, she is VP of Product Design at CapTap, which uses technology and data to connect America’s small businesses quickly to the loans that they need to grow and succeed. At CapTap, she oversees a group of designers, researchers, and content strategists.

As a director of design at agencies like Barbarian Group and Bolt | Peters, Jodi worked with brands like Apple, CNN, GE, Google, Lexus, Mozilla, The New York Times, and Sony, to iterate quickly and extend products into new markets and platforms.

Prior to time at agencies, she was director of design and innovation at Fidelity Investments, where she simplified dozens of complex online transactions for 20+ million 401(k) investors into a single product that resulted in a patent and tripled participation rates within the first 12-months of launch.

In addition to patents, Jodi has received a half dozen industry awards. Most recently, she was awarded a 2013 People's Choice Award by the Interaction Design Association as a member of the UX4Good team. She mentors teams at TechStars NY and Lean Startup Machine.

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