Bruno Kruse is co-founder at Area of Effect, a product development and prototyping studio based out of New Lab, NYC. He is driven to create meaningful experiences using technology and is inspired by open-source development communities. He was was Creative Technologist at Steady Ltd., Maker-in-Residence at Intel+Make and global fellow at NYU Shanghai focusing on physical computing and virtual reality. He teaches local design and prototyping workshops to students and developers. He is a graduate of NYU's ITP program and based in NYC.