Rebecca Blum


Rebecca is a UX Strategy Lead at Google and a professor at California College of the Arts (CCA)'s Interaction Design graduate program. Prior to Google, she led the Growth research team at Lyft, and was an Associate Director at frog design. She has spoken at SXSW and IXDA and written for VentureBeat, Fast Company, and Business Insider. She has a particular passion for experience design, as well as puns, subway maps, and soccer.