43 Comments

1. Interesting post. Too bad thousands of people saw the mistake before it got corrected.

   Posted by Design Informer on 11/11/09 @ 2:24pm #

1. The power and advantages of crowds, networks, and students can trump you when you failed to hire or use a copy writer or editor.

   Despite the web being a constantly evolving entity and not a fire-and-forget print project from our not-too-distant past, cross your t’s and dot your i’s.

   A wonderful case study.

   Posted by Luke Dorny on 11/11/09 @ 2:41pm #

1. Yeah, too bad the mistakes drove thousands of people to read everything on the website.

   Posted by Brian Pan on 11/11/09 @ 2:55pm #

1. Not to be a curmudgeon, but how do we know that the Twitter flurry lead to the corrections? Perhaps this is correlation and not causation? Just sayin.’ It’s a great case study if it’s the latter though.

   Posted by Mike Rivera on 11/11/09 @ 3:29pm #

1. Brian makes a good point here. While it probably smeared a bit of the GOPs credibility (and let’s face it, it’s not like they’ve got a whole lot of that going around anyway), it did bring thousands of of absolute new visitors to the site. Republicans and Democrats alike clicked through to check it out, and then read through the site to find the mistakes. Like our very own modern “Where’s Waldo.” Although I reject this phrase in every sense of the meaning, sometimes bad publicity can be good publicity. I guess we’ll have to wait and see how the GOP handles it.

   Posted by Allie on 11/11/09 @ 4:35pm #

1. Easy to see the immense marketing power of social networks these days. Just misspell something on purpose and drive loads of trafic to your site.

   Posted by hamsterkäfig on 11/20/09 @ 12:00pm #

1. It’s probably akin to that old chestnut -
   If you want to keep something a secret, it’s hard to stop people finding out, but if you want to actually tell people, none will listen.

   Though possibly it’s crediting the Government with too much net savvy to say it was done on purpose.

   Alex

   Posted by Alex on 11/23/09 @ 4:39pm #

1. Don’t think they made it intentionally as it really harms the image. But the effect is impressive and the role of social communities and networks can not be ignored. Using the power of social networking wisely we can achieve quite tangible goals.

   Posted by Jane Barry on 11/26/09 @ 12:25pm #

1. That made me smile!

   Posted by Simon on 11/28/09 @ 12:09pm #

1. I think that twitter is great.

   Posted by Rrod fix on 11/30/09 @ 5:12am #

1. Yeap, Social Media today is everywhere, but I don’t really like twitter and I don’t understand that Twitter mania.. But as we can see, it can be quite helpfull.

   Fishy.

   Posted by Fish poker on 12/01/09 @ 6:06pm #

1. Its a crazy world, conventional spelling has gone out the window, twitter, text etc are rewriting the rules on your language.

   Posted by bibi on 12/03/09 @ 6:17am #

1. i am so agree with that guy said Social Media today is everywhere, but I don’t really like twitter and I don’t understand that Twitter mania.. But as we can see, it can be quite helpfull.

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   Posted by topedhardy on 12/08/09 @ 4:58am #

1. that’s a funny story. i never know so many people follows tweeter. i guess social networking is powerful.
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   Posted by Lover of Sadness on 12/10/09 @ 5:40pm #

1. Sites like twitter are really changing the internet, they not only allow instant connection, but everyone gets to have their say.  Facebook and twitter are helping to make the internet more socially connected then ever before.

   BTW Great post ... funny too!

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1. Twitter will be the death of us all

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   Posted by Mat Stevens on 01/03/10 @ 3:17am #

1. I like Twitter because of the freshness factor, no other social media platform has such short response times. For this reason, I think Twitter is actually a utility and not a waste of time as many would argue.

   Posted by easiest websites on 01/28/10 @ 12:25am #

1. i agree 100% twitter blew up crazy. everyone is practically using twitter, even CNN lol

   Posted by m65 on 02/01/10 @ 11:36am #

1. Twitter is the same as any other social media - it can be a fantastic waste of time or it can be a fantastic resource for quick communication.  It really depends upon how you use it.  Either way I can’t see it going away any time soon!

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1. As noted above, twitter has become a phenomenon overnight it seems. I worry that too many people post too much personal information though. In the modern world, we all need to be much more careful about the details we post and why. Before posting, we need to presume that whatever we type will be online, potentially, forever!

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1. how can students miss to correct some mistakes on their own writing,..i believe they need to become more responsible about their writing,.. great info anyway..

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1. nice post - We should all learn a lesson from this and spell check before we post. Just imagine if I spell anything wrong on this comment . lol

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   Posted by divorce rates on 02/23/10 @ 3:13am #

1. There are so many sites out there that have contents misspelled on it. Most of us makes this mistakes and it makes me remember when my dad had sent me this e-mail wherein the letter in the message is scrambled up though the first and last letter is in the correct place. Once that you have read it the right way then you could tell yourself that you are a good reader and that you focus on what you are doing.

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1. Without question, shows the value of social networking and how we can help keep things straight from time to time. But this was too funny.

   Posted by mike on 03/01/10 @ 6:38pm #

1. As noted above, twitter has become a phenomenon overnight it seems. I worry that too many people post too much personal information though. In the modern world, we all need to be much more careful about the details we post and why. exercise equipment for abs

   Posted by Rewty on 03/02/10 @ 9:43am #

1. Twitter isnt that great, its really kind of annoying.

   Posted by Justin Timberlake on 03/11/10 @ 2:51am #

1. I don’t agree with your comment, i like twitter very much and regularly connect to it for my friends and family communications.

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1. Excellent post. When tweeting it is very tempting to hit send without double checking what you have typed. Once it is sent there is no turning back. A lesson for all.

   Posted by logobird on 03/12/10 @ 6:36pm #

1. I can understand people making typos every now and then, but in this situation there is really no excuse.

   Posted by itouch apps on 03/12/10 @ 9:52pm #

1. People are always listening to whatever we are saying, it is just whether or not you can really capture that audience big or small. People worry and complain about traffic, but the thing is what are they doing to serve those people that are around.

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